Pink Stork was looking to redesign and develop its website in order to better reflect the clean branding and clean products on its site. The new design needed to raise the standard of user experience (UX) across the whole site. Pink Stork’s aesthetic is simple and sophisticated, and the customer’s user journey needed to reflect this on the site. Conversions were also a priority to Pink Stork, and this was the natural result of the detailed UX improvements on the site. Ultimately, the site is simple and user friendly, creating the perfect user experience, and increasing the chance of happy customers converting.
Pink Stork came to C2 Digital looking for a website redesign to better reflect its woman-centered brand and raise the standard of user-experience (UX). With an aesthetic both simple and sophisticated, the new look highlights the women who created Pink Stork as well as the products for sale. Detailed UX improvements led to happy customers and increased conversions.
Working with Anthony and the C2 Digital team was fantastic! Anthony is very responsive and maintained great communication throughout the entire process. We hired the team for a website migration from Wordpress to Shopify while going through a rebrand that was to be reflected in the design on the new site. All of our requests and visions for the Shopify store and our new site were executed beautifully.